Richard’s son, Sean, found a great bargain on AirHeads (a taffy-like candy), at Costco.
“I offered to help him buy the product, if he would pay me back,” Richard said. “We sat down and did the math. He was getting 90 in a box that cost about $12 dollars. Based on what he was able to sell an AirHead for, he was getting a 900 percent profit — almost a tenfold markup. That seemed like a pretty good enterprise. He was clearing at least $150 a week in profit.”
Sean treated his mother to dinner and a movie [and] bought an iPod. He bought a fancy gaming keyboard with multiple interchangeable sets of keys, new shoes, a sweatshirt and a hoodie.
“In a devious sort of way, I was proud of him,” Richard said. “One the other hand, we had this sense that something was wrong with this picture. We kind of knew that the school didn’t want him doing this. We also worried that it would all become a bit too enticing. And then, when the customers are too old to want candy, what’s he going to sell? Drugs. That was our concern. We worried that he would be unable to resist the money, and would sell whatever the customer wanted.
I was saddened that the father made this connection — or as Reason put it:
Candy didn’t use to be a gateway drug. Now it is. Thanks, school board!
I dealt Coke (Classic, sometimes Diet) at summer camp; as a camp counselor I’d have cases under my bunk and under-cut the “Tuck shop” by a dime or a quarter. Counselors would get a day off each week that we could run into town and I could restock — the poor campers were stuck there for two weeks straight.
For the record, I never made anywhere near 900% profit. I like to think my campers liked me, but I have no doubt they would have ratted me out to the camp management if I tried to squeeze them.
What is AirHeads secret ingredient that makes kids NEED to have it? Crack?